People in business - emotions and experiences as business drivers

Liisa Holma
Liisa Holma Head Experience Design & Innovation

28 May 2020, 15:00 EEST


People - customers, employees, and other stakeholders - and their experiences, emotions and actions have a large impact on business success. Why and how to take the human perspective into account when creating products and services, planning sales and building business strategy.


Liisa Holma combines perspectives from business analysis, human insights, creativity, futures thinking and technology. She has worked with strategy development, customer experience, transformations, and management consulting. Liisa builds strategies that help companies succeed together with people, by utilising a human perspective.